We are happy to announce MI-NO-RO, a new designer brand launched in 2013.
The name MI-NO-RO comes from the Latin word meaning cut down to the bone.
Based in Copenhagen, MI-NO-RO offers a capsule line of women’s clothes. The brand will focus on sophisticated, key essentials with a timeless feel. Each piece is a limited edition.
At MI-NO-RO, we are proud to support local European fabric weavers and suppliers. We offer high-end quality at generous price levels.
The style is modern and sensual, designed for global women who travel and like to dress in stylish yet comfortable designer clothes.
Our aim is to create pieces with an exceptional fit – both in terms of their figures and their lifestyle. With styles that frame and flatter a woman’s best features and add a strong sense of individuality. Each piece is created with a touch of sophistication, international flair and seductive appeal. Key product groups include leather, jerseys and tailored separates.
Playing on contrast, we merge masculine tailoring with sensual, feminine dresses, skirts and tops to achieve a certain look with a “femme fatale” feeling of female empowerment.
The leather gives the whole look a sharp, modern and sexy vibe. The overall approach is a bit more timeless, with items that fulfill the daily needs of business, travel and evening entertaining. Colours are predominately black, midnight blue, greys and a blend of white and off-white.